Success≠Sacrifice


ONE AMBITION  ·  TWO APPROACHES  ·  TWO SECTORS  ·  EDUCATION & CORPORATE

The 21 Psychosocial Competencies (Source: WHO)

Krumma Jónsdóttir executive coach author Positive Performances
Krumma Jonsdottir · Performance Strategist ·
EMCC Executive Coach · Amazon Top 100

Thriving individuals
Outstanding professionals
Performing organisations

Work with Krumma or her Praesta France partners
Co Lead BY Positive Performances
EdTech Platform · SaaS · Education & Corporate

With Co Lead , you no longer have to choose!
Performance AND wellbeing... Together.

  • Impact measurement: wellbeing,
    performance, burnout, PSC
  • AI-assisted pathways: Education & Corporate
  • 21 essential psychosocial competencies
  • Individual and management dashboard
Discover CoLead →
One ambition, two approaches

Choose your path to performance

01
Premium · Bespoke · Individual & Corporate

Support from
Krumma and her PRAESTA France partners

For leaders and organisations who want to reach excellence without sacrificing their wellbeing. Grounded in positive psychology and 15 years of international experience.

  • Executive coaching & leadership development
  • Thrive to Perform™: bespoke corporate programme
  • Masterclasses, conferences & keynotes
  • Wellbeing and Performance Observatory
  • HR consulting & psychosocial risk prevention
02
SaaS · EdTech · Education & Corporate

Platform
Co Lead

For higher education institutions and companies that want to develop psychosocial competencies at scale, with impact measurement and AI.

  • 21 essential psychosocial competencies developed
  • Hybrid AI-assisted pathways: Education & Corporate
  • Real-time HR analytics dashboard
  • Rapid deployment, no IT infrastructure
  • First pilots underway: limited places
Request a demo →
One ambition, two approaches

The situation is serious

73% of teachers under
chronic stress
66% of students have considered
dropping out
40% of managers experiencing
silent burnout
50–100k€ cost of replacing
a manager

These figures describe a reality that many leaders recognise, without always knowing how to address it.

The manager who is burning out does not say so. The student who is disengaging sends no warning signal. And by the time the indicators shift, turnover, absenteeism, disengagement, the human and financial cost is already there.

Yet there is another way.

For 15 years, we have supported leaders, HR directors and institutions through training, leadership development and the promotion of wellbeing at work. Because the organisations that perform over the long term are those that invest in their teams before the situation demands it. With science-based methods, concrete and measurable tools, and support that produces lasting effects well after we have gone.

The first conversation lasts 30 minutes. That is often enough to identify what can change, and how.

First conversation: 30 min →

They place their Trust in Us

Storm Driven Growth
⭐ Amazon Top 100 · 4-volume series
Storm Driven Growth · Vol. 1
Storm Driven Growth
Where Emotional Intelligence Meets Resilience
📖 Download the first chapter for free

Storm Driven Growth

The founding method: how adversity, well used, becomes the most powerful engine of your professional and personal growth.

For: All audiences Executive Leader Coach
Get chapter 1 free →
Psychosocial Power
🎓 Practitioner's Guide · PSC & Leadership
Psychosocial Power
Psychosocial Power
From Science to Everyday Practice
📖 Download the first chapter for free

Psychosocial Power

Equips teachers, leaders, coaches and professionals with concrete knowledge and practical tools to protect their mental health, strengthen their resilience and cultivate their wellbeing, first for themselves, then for those they influence in the classroom or the boardroom.

For: Leaders Trainers Teachers Coaches
Get chapter 1 free →

They share their experience

COACHING

  • "I had the privilege of working with Krumma Jonsdottir as an executive coach, and it was an extremely beneficial experience for me...

    I had the privilege of working with Krumma Jonsdottir as my executive coach, and it was an extremely valuable experience for me. Through her expertise and her ability to ask the right questions, she helped me gain perspective on my career and develop new leadership skills. Under her guidance, I was able to clarify my professional goals, identify the obstacles that were holding me back and devise effective strategies to overcome them. Thanks to Krumma, I managed to build my self-confidence, improve my communication skills and strengthen my influence as a leader. I warmly recommend Krumma Jonsdottir's executive coaching services to anyone wishing to reach new heights in their career.

David, Sales Director, UK

LEADER-COACH TRAINING

  • "I am extremely pleased with the results achieved. The training course was designed to meet the specific needs of our industry,

    and Krumma was able to adapt her approach to address the unique challenges we face. Thanks to this training, our leaders have acquired essential coaching skills, which has had a significant impact on our team’s performance and cohesion. They have learnt to ask the right questions, listen actively and guide their team members towards excellence. The training has also strengthened their ability to manage difficult situations and foster a positive working environment. I highly recommend Krumma Jonsdottir’s Leader Coach training to any hospitality business looking to develop leadership within its team."

Eléonore P, HR France

MENTAL HEALTH CONFERENCE

  • "The conference on mental health in the workplace, led by Krumma Jonsdottir, was a moment of realisation and reflection for our organisation.

    ‘Krumma captivated our audience by sharing compelling statistics, real-life examples and practical solutions for promoting mental health in the workplace. Her presentation was both informative and inspiring, and helped our team understand the importance of creating a work environment that supports mental health. The tools and resources shared during the talk were extremely valuable, and we were able to put them into practice straight away.’

Achlem, Quality Director, Turkey

WELLBEING PROGRAMME

  • "The Well Being programme: positive education for a fulfilling life! By bringing together advances in neuroscience with economic and social realities,

    This programme guides our students towards lasting happiness, far removed from the fleeting pleasures of consumerism. By nurturing their confidence and enlightened outlook, we help them face the challenges of this irrational world. The families and friends of our graduates speak of young people who dare to discover the world without fear, free from social pressure. As a forward-thinking school, we are proud to champion the true Well-Being programme for the wellbeing of all!"

Jean Luc F., Deputy Director, Private Higher Education Institution, France

Ready to succeed without burning out?

A first 30-minute conversation, with no obligation, to explore how we might work together.